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The Milk Makeup RISE Waterproof Mascara is a clean, vegan, and cruelty-free mascara that lifts, lengthens, holds curl, and adds subtle volume for natural-looking, defined lashes. It is smudge-proof and transfer-proof, designed to hold up against tears and sweat. The formula is made with a blend of four vegan waxes that provide a soft, lightweight texture and help to build length while holding a curl.
How to Use
Hold the brush in line with the curve of your lashes. Wiggle the brush from root to tip. Apply one to two coats for natural-looking definition and length, or layer for more intensity. Use the tip of the brush to define inner and lower lashes.
Key Ingredients