Aveda Invati Ultra Advanced Exfoliating Shampoo Light Step 1 of 4 Reduces Hair Loss by 77% for Fine to Medium Thinning Hair Types Normal to Oily Scalp 95% Naturally Derived

Support healthier, fuller-looking hair with Aveda Invati Ultra Advanced Exfoliating Shampoo Light, the first step in Aveda’s 4-step Invati Ultra system. Specially formulated for fine to medium thinning hair and normal to oily scalps, this lightweight, 95% naturally derived shampoo gently exfoliates the scalp, removing excess oil, product buildup, and impurities that can clog pores and hinder healthy hair growth.

Powered by plant-based ingredients including salicylic acid derived from wintergreen and certified organic turmeric, it helps purify the scalp and create the optimal foundation for stronger, thicker hair. Clinically proven to reduce hair loss by 77%* when used as part of the full Invati Ultra system.