Aveda Blue Malva Shampoo & Color Conditioner Set Purple Shampoo and Conditioner for Blonde & Gray Hair Neutralizes Brassiness & Yellow Tones 95%+ Naturally Derived

Keep blonde, silver, and gray hair bright and beautiful with the Aveda Blue Malva™ Shampoo & Color Conditioner Set. This purple toning duo gently cleanses and conditions while neutralizing brassiness and yellow tones to enhance cool, luminous color. Formulated with blue malva and coneflower, it adds moisture, shine, and softness while maintaining natural balance. Made with 95%+ naturally derived ingredients, it’s the perfect botanical solution for vibrant, salon-fresh color.

Key Benefits:

• Neutralizes brassiness and yellow tones in blonde and gray hair

• Enhances cool tones and natural shine

• Adds softness and hydration without buildup

• Infused with blue malva and coneflower for gentle toning care

• 95%+ naturally derived, vegan